Social Media Management
Company: PrimeMyBody
Role: Social Media Manager
When PrimeMyBody tasked me to oversee its social media pages I had no idea Iād be going it alone. In short order I constructed a much-needed social media strategy and brought that strategy to life by creating a forward-focused schedule that was executed with original captions and complementary multimedia. I also made sure my image and graphic inventory was always fully stocked by dusting off my Nikon D3500 and shooting much of the product photography you see below.
Social Growth Statistics Under My Management
Despite strict hemp-related advertising restrictions, my work increased social media metrics in all areas across all profiles.
2,000% increase in post link clicks
450% impression increase
400% engagement increase (777% on IG)
790% increase in overall published posts
91% increase in net audience growth
Body Therapy Hemp Salve (a product name I submitted during the branding process)
Reels & TikToks
NOX Skin Rejuvenation Serum